2 Cost Saving Benefits of Marketing Automation for SMB’s

For the person tasked with shopping around, you aren’t just analyzing the amount of money your business can make by adopting this particular software, but also how much money your business can save. The money saved can often be overlooked quite simply because of the......

Coming Soon to Leadsius – Q3, 2015

As always, our dev team has been sifting through feature requests and other planned upgrades in order to keep our roadmap here at Leadsius up-to-date. Heading into this fall we have a lot on our plate (in a good way) and felt it would be......

How to vacation without neglecting your SMB

It’s that time of year again; for some this means it’s time to trade-in the pavement pounders for a breezy pair of flip-flops and hit the nearest airport; for others this means being stuck in the office while grabbing occasional glimpses via social media of......

The Leadsius for WordPress Plugin has arrived!

Woop-Woop for WordPress! It’s officially time to announce the release our brand new plugin. From here on out, people with Premium Leadsius accounts will be able to seamlessly integrate their WordPress websites with their Leadsius marketing automation account in just a matter of a few clicks; easy-peasy.......

The No-BS Marketing Automation Buyer’s Guide

So you’re in the market for a good marketing automation platform, but need a simple way of comparing what’s available without having to sit through hours of demo’s loaded with buzzwords for features that leave you walking away more confused than you were at-first-google. To......

Coming Soon to Leadsius

Here at Leadsius, early 2015 brought some exciting upgrades such as our brand new drag & drop email editor, updates to our drag & drop web form builder and a new version of our marketing dashboard. Despite the progress made, we’ve been hard at work......

What Is A Transactional Email, Act-ually?

When I search, “What is a transactional email?” on Google, I receive the following as my first result (after the paid ads that is): This is a good definition, but hearing the words, “user” and “automated” makes me feel like I’m living on the grid......

Web Form Etiquette 101

Web forms are often referred to as the gateway to your leads, but what happens when you over-step or under-step your boundaries? How does one even know when or where those boundaries were breached? Lets take a look at what to ask, when to ask it......

SMB Buyer Persona 101

This past week here in Stockholm, some friends of mine over at Nordic Agency (they’re our office neighbors) shared an excerpt from a memo regarding 10 writing tips from the infamous David Ogilvy, founder of Ogilvy & Mather, one of the world’s largest and most successful......

Leadsius Welcomes Desmo Center Ducati As A New Client

We’re pleased to announce that Stockholm’s Desmo Center Ducati dealership and exotic vehicle service center has now come on-board with us here at Leadsius. Desmo Center is our latest B2C client and will be placing a focus on lead and clientele-based nurturing as well as......

Creating “Love-able” Lead Conversion Paths

In one of our previous posts, What Are Landing Pages – Really?, we introduced the concept of lead conversion paths. In this post we’re going to take a deeper look at how you can start creating love-able lead conversion paths for your SMB sooner rather than......

10 tools to enhance your digital marketing

    Despite the overabundance of free online tools available to assist digital marketers today, many of us still wait until a friend or colleague puts us on to a new one to adopt. In this post we’re going to share some of the tools that we......

What are Landing Pages – really?

  Considering that many of the SMBs getting started with Leadsius are brand new to the world of marketing automation, we see certain questions come at us time and time again. One of the questions that we get quite often is, “What is a landing page......

How To Humanize Your Marketing Automation

One of the concerns some people may have with the adoption of marketing automation is that they’re afraid to lose that oh-so-human touch when reaching out to the people interacting with their business. While this concern is a healthy one, the truth is that marketing......

SEO for SMB’s: A beginner’s glossary

The purpose of this post is to arm small-to-medium business (SMB) owners and marketers with the “basic need-to-knows” of search engine optimization (SEO) – an area of expertise that can be very intimidating to the lot of us....

Closing Sales

Welcome to post #5 in our series of blog posts on inbound marketing that focuses on closing sales. Here are the topics we’ve covered so far, and a preview of the remaining ones:...

Say hello to the new Drag & Drop Email Editor!

If you’ve been keeping up with us as of late, then you already know about our new web form builder and new dashboard overview releases. Now that we got those out of the way, we’re here to add another addition to the list of 2015......

Nurturing leads from inbound marketing

We trust you enjoyed reading the first three blog posts in our series about inbound marketing. Welcome to post #4 that will help you get better at nurturing your leads and in doing so unleashing the true potential of your company’s inbound marketing....

How to capture leads on your website

Welcome to the second of six blog posts in the series about inbound marketing. In the last post: How to drive website traffic, you learned how to get people to visit your website....

Leadsius Dashboard Receives An Upgrade

Dashboard is the first thing you see once you’ve logged into Leadsius.; it’s the overview of all of your ongoing activities. The Dashboard is the first (and a very crucial) component of your marketing intelligence that you come in contact with each day and it’s......

Introducing Upgraded Web Forms

For a long time, web forms have been one of the most sought-after product improvements from our users. With this latest release we’ve improved web forms – the “gateway” to grabbing the information you want from your leads....

How to drive website traffic

Welcome to the second of six blog posts in the series about inbound marketing. In the first post, Why inbound marketing?, you learned the importance of the inbound marketing process. This post outlines different ways of driving traffic to your website....

Why and how inbound marketing will change the way you sell

Welcome to this six-step blog series that will help you get started with inbound marketing. This first blog post aims to help you understand why you need to consider inbound marketing and how it can change the way you sell and market your products and......